201630 intro: international business geb-1350-31598 test exam #1


Exam #1



  • Question 1

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    The computers that decide how best to forward each packet from one network to another are called _____.

  • Question 2

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    The early versions of _____ let Web page designers create text-based electronic documents with headings, title bar titles, bullets, lines, and ordered lists.

  • Question 3

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    A(n) _____ is a set of processes that combine to achieve a company’s primary goal, which is typically to yield a profit.

  • Question 4

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    _____ is a primary activity undertaken by an organization’s strategic business unit.

  • Question 5

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    In the _____ approach, firms prepare advertising and promotional materials about the firm and its products or services and broadcast them to potential customers.

  • Question 6

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    According to Porter, _____ describes the larger stream of activities into which a particular business unit’s value chain is embedded.

  • Question 7

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    _____ offers a variety of information services for lawyers and law enforcement officials, court cases, public records, and resources for law libraries.

  • Question 8

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    The practice of an existing firm replacing one or more of its supplier markets with its own hierarchical structure for creating the supplied product is called _____.

  • Question 9

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    A(n) _____ has a hypertext reference (HREF) property, which specifies the remote or local document’s address.

  • Question 10

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    Electronic funds transfers are also called _____.

  • Question 11

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    Companies using _____ revenue model charge a fee based on the value of the service provided on the Web.

  • Question 12

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    The 32-bit number used to identify computers connected to the Internet is known as the _____.

  • Question 13

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    A newer e-mail protocol that performs the same basic functions as POP, but includes additional features, is known as _____.

  • Question 14

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    The programs on gateway computers that determine the best path on which to send each packet contain rules called _____.

  • Question 15

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    In SWOT analysis, the question “Are industry trends moving upward?” involves identifying the _____ of an organization. 

  • Question 16

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    _____ creates a private passageway through the public Internet that provides secure transmission from one computer to another.

  • Question 17

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    Strategic partnerships occurring between or among companies operating on the Internet are called _____.

  • Question 18

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    _____ is the testing and evaluation of a site by its owner to ensure ease of use for site visitors.

  • Question 19

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    In the context of professional services using a fee-for-service revenue model, _____ was a pioneer in offering online therapy to patients in the United States.

  • Question 20

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    SWOT is the acronym for _____.

  • Question 21

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    In a(n)_____, companies coordinate their strategies, resources, and skill sets by forming long-term, stable relationships with other companies and individuals based on shared purposes.

  • Question 22

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    In subnetting, a computer called a _____ device converts private IP addresses into normal IP addresses when it forwards packets from those computers to the Internet.

  • Question 23

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    _____ determine how a sending device indicates that it has finished sending a message and how the receiving device indicates that it has received the message.

  • Question 24

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    _____ can be a better way to sell items that rely on personal selling skills.

  • Question 25

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    A(n) _____ service provides an electronic version of an invoice with all of the details that would appear in the printed document.

  • Question 26

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    A(n) _____ is an independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in electronic data interchange.

  • Question 27

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    _____ are sets of words that are assigned to specific IP addresses.

  • Question 28

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    Many clothing Web sites offer virtual models on which customers can try clothes, such services are referred to as virtual _____.

  • Question 29

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    _____ are the total of all costs that a buyer and a seller incur as they gather information and negotiate a purchase-and-sale transaction.

  • Question 30

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    Banks use _____, which are electronic transmissions of account exchange information over private communications’ networks.

  • Question 31

    0.475 out of 0.475 points


    An approach where free content is available up to a point at which fees begin, is called a _____.

  • Question 32

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    A _____ structure resembles an inverted tree in which the root is at the top and the branches are below it.

  • Question 33

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    Personal contact and mass media approaches are often called _____.

  • Question 34

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    _____ is the use of interpersonal connections online to promote or sell goods and services.

  • Question 35

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    According to Jeff Bezos, founder of Amazon.com, the _____ refers to markets that are too small to justify a mass media campaign, yet too large to cover using personal contact.

  • Question 36

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    _____ are advertising efforts directed to a known recipient and include mail, telephone calls, and e-mail.

  • Question 37

    0.475 out of 0.475 points


    IPv6 uses a _____ number for addresses.

  • Question 38

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    The group of logical, related, and sequential activities and transactions in which businesses engage are often collectively referred to as _____.

  • Question 39

    0.475 out of 0.475 points


    A _____ is a way of organizing the activities that each strategic business unit undertakes to design, produce, promote, market, deliver, and support the products or services it sells.

  • Question 40

    0.475 out of 0.475 points


    _____ tend to have large up-front costs. Once those costs are incurred, additional units can be made at very low additional cost.

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